Africa Sports Unified - ASU #25: David Wright, Football Business Specialist & Former Marketing Director Soccerex

ASU #25: David Wright, Football Business Specialist & Former Marketing Director Soccerex

Author: Africa Sports Unified

Released Date: Mon, 05 Oct 2020

0:00 00:41:14

David Wright has an expansive background in the Football Business, Marketing and Communications world and we discussed the impact of Covid in the Sports Business sector as a whole and how the Sports Events Companies are pivoting in such a time.in the Second part of the Podcast, we discuss how the importance of tech and innovation has been accelerated in order to find solutions and the sports market as a whole adjusts, with brands and rights holders looking for new ways to create content, engage with fans and monetise.