Get Ahead of the Curve. Shape the Game. Become an ASU Insider.

ASU Insider

Giving you the tools, context, and connections to lead, partner, and grow across the continent.

Who It's For

Whether you're crafting a national strategy, scaling a federation, designing policy, exploring sponsorships, or investing in the ecosystem—this is your leverage.

Government & Policy Leaders

Rights Holders & Federations

Sponsors & Brands

Multilateral Organisations

Advisors and ecosystem builders

Anyone serious about leading African sport's evolution

Why It Matters

ASU Insider is your strategic leverage

In a fragmented, fast-moving market, access to the right insight, at the right time, can change everything. Whether you’re influencing policy, driving investment, or scaling a federation, ASU Insider gives you the context, clarity, and connections to move faster—and ahead of the curve.

What You Get

✅ Monthly Market Intelligence Briefings

✅ Quarterly Expert-Led Live Sessions

✅ Priority Access to ASU's Advisory Team

✅ Curated Strategic Introductions

✅ Early Access to Reports, Research, and Platform Tools

✅ Founding Member input on ASU's roadmap

✅ Added value of wider ecosystem benefits

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Founding Circle Offer

We are offering limited spaces for the ASU Insider with our “Founding Circle” offer. We believe thought leaders aren't just watching trends - they're shaping them.

Our Founding Circle members will have the ability to help steer where we go next and what the ecosystem needs most.

· Only 10 spots available

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ASU Insider | Founding Circle Application

Please complete the below form. One of the team will get back to you on the decision if you meet the criteria. If successful, we will send you further information including:

· FAQs

· Please complete the application by the link below

· The ability to schedule a call if you have further questions

· Dates for your diary

Join Today