Africa Sports Unified

David Wright has an expansive background in the Football Business, Marketing and Communications world and we discussed the impact of Covid in the Sports Business sector as a whole and how the Sports Events Companies are pivoting in such a time.in the Second part of the Podcast, we discuss how the importance of tech and innovation has been accelerated in order to find solutions and the sports market as a whole adjusts, with brands and rights holders looking for new ways to create content, engage with fans and monetise.

David Wright has an expansive background in the Football Business, Marketing and Communications world and we discussed the impact of Covid in the Sports Business sector as a whole and how the Sports Events Companies are pivoting in such a time.in the Second part of the Podcast, we discuss how the importance of tech and innovation has been accelerated in order to find solutions and the sports market as a whole adjusts, with brands and rights holders looking for new ways to create content, engage with fans and monetise.